Fresh Phamily Story

Fresh Phamily was founded by Grammy nominated super producer Christopher “Drumma Boy" Gholson. The brand is the direct reflection of a product envisioned through his own personal touch and stems from his affinity for fashion and style. Fresh Phamily represents all things high-end, urban and the lines are uniquely designed for consumers of all ages. The lifestyle-clothing collection is a brand for men, women and kids headquartered in Los Angeles, California.


Fashion forward sporty edge presents a common thread with urban flair.


Fresh street style with a personal touch on the radar


Fashionable urban inspiration with a youthful spin Keep your look FRESH with pieces from the PHAMILY line.